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Strategic Inspiration
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We believe that inspiration is part of the strategy. Without inspiration, there is no strategy, and you cannot have a good strategy without well-selected and analysed inspiration. That is why The Catch will analyse and share what is behind strategic decisions taken by brands and companies, to help you take decisions.

With Daniel Cordoba-Mendiola and The Hunter team, The Catch is a service for strategy, marketing, and innovation professionals who know that inspiration is a key part of any strategy.


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PLANT-BASED LONDON: DEFINING THE CONTEMPORARY PLANT-BASED EXPERIENCE

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Thermomix. Revisiting the DTC veterans

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LOEWE Paula’s Ibiza. Diversifying the origin of the brand to open it up to the world

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The monetisation of Well-being and Happiness. Headspace: Convenience at the service of physical and mental health

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Paris perfume: future of the motivations and needs of the category

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RuPaul’s Drag Race: shantay you stay. Forever

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GucciFest film festival: brand activism disguised as entertainment

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Why do we go to the cinema?

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Making of 2.0: Meta-interesting

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Specialty coffee: the elevation of the coffee experience

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New York Times “At Home”: When the newspaper gives you ideas of things to do at home

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Format hybridisation: Lana Del Rey sent you a voice note

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Farrow & Ball and the emotions in contemporary colour

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Fast Food 2.0: creation of contemporary country imagery



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