WE ARE THE HUNTER
Our unique combination of inspiration, strategy, innovation, and acceleration helps to define our clients’ goals, decisions, and actions.
We provide strategic experience, proactiveness, proximity, rigor, dynamism, and confidence to help companies and brands make decisions that help boost their social, economic, environmental, and creative growth.
We started in 2009 because of the vision of two partners, Daniel Córdoba-Mendiola and Alexandra López, for analyzing, sharing and capitalizing on the social, cultural and aesthetic changes in the market.
From our base in Barcelona, and with a hub in London, we have a global footprint and have completed over 200 projects around the world. We combine the experience of a multicultural and multidisciplinary team of strategists, consultants, futurists, analysts and creatives.
We lead and manage new projects, collaborate with our clients’ usual partners and improve existing projects.OUR VIEWS ON STRATEGY
Since 2005 he is founder and Strategic Director of The Hunter, the first consultancy in Spain that combines research on market and consumer trends together with marketing and innovation strategy.
Daniel has been a columnist in La Vanguardia until 2019, throughout his career he has been a contributor and an opinion reference in television, radio and press programs both general and specialized. He has been giving lectures and training programs for more than a decade.
Throughout his professional career he has worked as Communication Manager in sectors such as automotive (IDIADA), institutional (Barcelona Port Authority), advertising and events (Compañía de actos singulares - SONO) or telecommunications (Cable i Televisió de Catalunya/Menta).
Later she joined the Apple Tree Communications management team as a partner, serving as Events Division Director until 2009.
Throughout her career she has been a guest professor at various master's and postgraduate courses in business schools and universities. He is 50 years old and lives in Sitges (Barcelona).